Eurovision 2025!

Meet Lumo.

“Lumo embodies the unstoppable power of music. Its untamed curly hair blazes like flames, dancing wildly to the beat and reflecting the electrifying euphoria of Eurovision. With its bright colours, it illustrates the heat of emotions – from fervent enthusiasm to the warming comfort of shared experiences. Its big bright eyes, mouth poised to burst into song, and its expressive hands make Lumo a joyous ambassador of musical diversity and togetherness.”

“As a gender-neutral and universal figure, Lumo represents unity and openness by bringing people of all ages and backgrounds together through the power of music. From the beginning of May, Lumo will walk the streets of Basel spreading the Eurovision spirit, like a living heartbeat showing that music knows no boundaries.”